CONSUMER RESEARCH BOOTCAMP

Have you been looking for a way to increase your knowledge about consumer research and the best practices that will help ensure success in any industry? If so, this is just what you need. CONSUMER RESEARCH BOOTCAMP is an intensive program designed by leading experts on business strategy who have experience working with Fortune 500 companies such as Walmart and Microsoft. With over 24 hours of learning material from case studies to lectures, plus hands-on exercises and activities, it's like having all those expert speakers right there next to you! You'll learn how decision-makers can use data analysis tools including online surveys or focus groups; advanced statistical techniques—surveys are not enough anymore; qualitative market research methods (like interviews) which go beyond.