1008. Business Plan: Developing Problem Statement - CTE MARKETING

1008. Business Plan: Developing Problem Statement - CTE MARKETING

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GRADE LEVELS 9th - 12th, Higher Education SUBJECTS Career and Technical Education, Marketing, Business RESOURCE TYPE Research, Activities, Projects FORMATS INCLUDED PDF PAGES 4 pages TEACHING DURATION 90 minutes -------------------------------------------------------------- The “Your Business Problem” assignment objective is to help the student clarify one problem their business is solving. Many CTSO competitive events have a written project that start off with introducing the problem a business is proposing it will solve. Projects like the DECA Innovation Plan, Start-up Business Plan, Independent Business Plan, and International Business Plan all must identify the “problem” their business is addressing.   The question the students must answer is “What is a “problem” in reference to a business idea or concept?” The “problem” is what the customer has indicated they need by searching for it on the internet; asking for it in the store

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