
B2B Product Message/Content Workshop
2-Session Brainstorm built for B2B teams tasked with lead-generating content. Delivers stronger message and calendar full of stickier content ideas. Session One: Refine Your Message (2 hours) Expert facilitated online whiteboard session to identify your most engaging/competitive/effective (product) message Session Two: Activate Your Message (2 hours) Expert facilitated online whiteboard session to brainstorm powerful content ideas that provoke response 2 sessions. 2 hours each. Held at least 2 days apart. Includes: Sound Check #1 - Briefing call w/you+me to unpack assignment and test my understanding of your product, target customer and competitive marketplace Brain Track #1- Custom Message Workshop agenda to prompt fresh thinking and alignment around how to best verbalize your product's key competitive advantage Harvest #1 - Filtered, synthesized & polished recap of session's top messaging solutions to Refine Your Message; used to ground Session #2 Sound Check #2-