1892 Ad Procter & Gamble Co. Ivory Soap Bath Product - ORIGINAL ADVERTISING LHJ4

This is an excellent original 1892 black and white print ad promoting the Ivory Soap from Procter & Gamble Company. CONDITIONThis 119+ year old Item is rated Very Fine ++. Light aging in margins. No creases. No natural defects. No surface rub. No tears. No water damage. Product Type: Original Print Ad; Black / White Grade: Very Fine ++ Dimensions: Approximately 4.75 x 6.75 inches; 12 x 17 cm Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation) Ivory Soap. The worldÕs biggest advertiser all began with one product: Ivory Soap. James Norris Gamble, son of cofounder of Procter and Gamble, had aspirations of breaking into the Castile soap market; so, in 1878, he purchased a soap formula from a competitor. After refining the soap, Gamble began selling his ÒWhite Soap.Ó In 1879, an employee at the factory had accidentally