1901 Ad Ivory Soap Floats Procter Gamble Gentleman - ORIGINAL ADVERTISING TIN4

This is an original 1901 black and white print ad for Ivory Soap. CONDITIONThis 110+ year old Item is rated Very Fine. Light foxing and aging. Light creasing. No natural defects. No surface rub. No tears. No water damage. There is bleed through showing in this ad. Product Type: Original Print Ad; Black / White Grade: Very Fine Dimensions: Approximately 6 x 9 inches; 15 x 23 cm Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation) Ivory Soap. The worldÕs biggest advertiser all began with one product: Ivory Soap. James Norris Gamble, son of cofounder of Procter and Gamble, had aspirations of breaking into the Castile soap market; so, in 1878, he purchased a soap formula from a competitor. After refining the soap, Gamble began selling his ÒWhite Soap.Ó In 1879, an employee at the factory had accidentally left his soap mixing