1903 Ad Procter & Gamble Co. Ivory Floating Bar Soap - ORIGINAL ADVERTISING TOM2

This is an original 1903 black and white print ad for the Ivory Soaps from Procter & Gamble Company. CONDITIONThis 108+ year old Item is rated Near Mint / Very Fine. No creases. No natural defects. Some light surface rub. No tears. No water damage. There is some bleed through visible on this ad. Product Type: Original Print Ad; Black / White Grade: Near Mint / Very Fine Dimensions: Approximately 6.25 x 9 inches; 16 x 23 cm Authentication: Serial-Numbered Certificate of Authenticity w/ Full Provenance Protection: Packaged in a custom archival sleeve with an acid-free black board (great for display, gift-giving, and preservation) Ivory Soap. The worldÕs biggest advertiser all began with one product: Ivory Soap. James Norris Gamble, son of cofounder of Procter and Gamble, had aspirations of breaking into the Castile soap market; so, in 1878, he purchased a soap formula from a competitor. After refining the soap, Gamble began selling his ÒWhite Soap.Ó In 1879, an employee