The Re-Engagement or List Cleaning Email Sequence Copy Template

Statistically speaking, your email list is your MVP when it comes to selling ... ... so don't let those leads go cold! Use this Reengagement Email Sequence to send to your subscribers when they've gone radio silent. If they don’t click/engage, they get deleted—and you end up with a cleaner list of more qualified leads. It's a win-win! Enter the Re-engagement Sequence: If your lead has stopped opening your messages, there could be a whole slew of reasons they're MIA ... none of which have to do with YOU. Maybe they got a new email address & they're opening your notes over there ... You'd wanna scrub this address from your list so your open rates, deliverability & click rates are accurate representations of your audience. Odds are, it has very little to do with YOUR content—so consider this your Seasonal/Pre-Hosting Cleaning Sprint to make sure your list is shiny-clean with only your best leads in the bucket.And when YOU'RE the one who's ghosted (but you're ready to show back up)—don't make it awkward by pulling the ol' influencer move of "I'm so sorry for being MIA lately, but ..." Instead, dive back in by offering value and staking your claim for your particular little corner of the industry. Simply put: just show up & be yourself, people love that! I'll show you how to make a re-entrance that'll engage YOUR audience in the ways they've been missing—and prevent anyone from exclaiming "She doesn't even go here!" Mean-Girls style. You'll get: Instant access to the Google Doc template in a 27-page download file format makes it easy for you to copy/paste and edit text directly in Docs (Don't use Google Docs? Simply download as a .docx file to use in an office suite program like Pages, Word, or OpenOffice; or export as a PDF compatible with programs like Preview, Adobe Acrobat Reader, etc.) Access to the Over-the-Shoulder Copy Crafting™ tutorial to help you get started with the template, so you can understand how to add in your voice and style 3 total emails based on old-school direct sales copywriting principles, including: Email 1 | They Know We Know - A gentle “you’ve not been reading/clicking” email Email 2 | Click or Scooch Over - A bit harder reminder with social proof Email 3 | No Irish Goodbyes - Hard list cleanse email (you’ll remove them in 14 days or whatever) Guidance on suggested send times & AI Prompts for each of your new emails and overall email sequence strategy to use during your engagement send A Re-Engagement or List Cleaning Email Sequence Copy Template Copy Template walk-through video from Ashlyn, so you can hear her explain how to use this specific sequence, outline where you may get stuck, & unpack how to make the most of your new template  Access to any & all future template updates