Adidas x YSM: Bringing the 3MC Skate Shoe Launch to Life

Adidas, globally recognized for its sporting heritage, lifestyle influence, and sneaker innovation, partnered with YourStuffMade.com and creative agency AndPeople to launch the highly anticipated 3MC skate shoe. YourStuffMade.com played a key role in making this release a standout activation for the skateboarding community. Transforming a Factory Lot into a Skatepark To celebrate the Adidas 3MC launch, YourStuffMade.com worked with Adidas to design and deliver an immersive event that transformed a vacant factory lot into a vibrant skatepark. The space was brought to life with: Custom graffiti art showcasing the raw energy of skate culture. Live music performances that kept the crowd engaged. Free branded giveaways designed and produced by YourStuffMade.com. Neon signage and lighting installations that created a bold, unforgettable atmosphere. This activation brought together skaters, artists, and fans, reinforcing Adidas’ reputation at the intersection of sport, lifestyle, and st