YouTube x YSM: Creating Unforgettable Merchandise for the Sharespace Reality Show

At the height of YouTuber culture, YouTube partnered with YourStuffMade.com to design and deliver custom merchandise and event activations for its pioneering Sharespace Reality Show. The format brought together eight talented music artists who, over just four weeks, created demos and videos. The winner secured a record deal with Sony Music. YourStuffMade.com’s role was to ensure the branding, merchandise, and fan experience matched the scale and energy of this bold project. What YourStuffMade.com Delivered for YouTube As YouTube’s merchandise partner, we provided an end-to-end service that combined creativity, sustainability, and event activation expertise: Branding and creative direction to capture the cultural energy of YouTube’s Sharespace. Custom product design and prototyping to create standout merchandise for fans and participants. Ethical, sustainable manufacturing through Certified B-Corp practices. Strategic consultation to align the show’s goals with innovative merchand