What visibility gaps look like when buyers describe what they need
Reach Dog publishes dated findings from the commerce map and reproducible search studies. The research examines how buyer language, product structure, and search surfaces affect which products become visible. Every published number carries its measurement date and methodology.
Twelve findings, publishing in order
The section nobody writes
Published August 11, 2026 →
The basket nobody sells
Published August 8, 2026 →
Why you can buy a generator
Published August 8, 2026 →
Three words beat a bigger budget
Published August 8, 2026 →
The answer layer names the need
Published August 8, 2026 →
The words buyers use that no merchant writes
Publishing soon.
The occasion nobody has claimed
Publishing soon.
What share of demand can actually be purchased
Publishing soon.
Same catalog, two content briefs
Publishing soon.
Independent retail price research
Publishing soon.
How many distinct products actually exist
Publishing soon.
Substitutes versus the rest of the basket
Publishing soon.
What happened when Reach Dog pointed the map at itself
Publishing soon.
Investigate the visibility gaps around your own catalog.
Every finding traces to the commerce map or a disclosed capture. Reach Dog helps you compare the buyer language in these studies with what you sell, so you can decide where your catalog may be able to extend its reach.